Category Archive

Building Loyalty by Making it Easy: How to Keep Busy Customers Happy Happy, loyal customers are powerful assets for any business. They do more than spend money with you – they spread the word about your business and provide positive word of mouth, an invaluable benefit in an era when social media and the immediacy of the internet can make or break a business overnight. Making things easy on … Read More

What are the Engagement Levels in Mailchimp?  Inside Mailchimp, they keep track of something called “engagement level”. This is the level in which you can segment customers to target them based on how involved they are in your business.  As Mailchimp expands on it’s offerings to not just email, I’m sure they’ll become even better at knowing exactly which audience members should be in each segment. But for now, … Read More

Email marketing is a component of online marketing that can be very useful when it comes to growing your brand and your store. Sadly, it’s also the one part of online marketing that gets overlooked or rushed through. When done correctly and tested constantly, email marketing especially for e-commerce brands can grow your sales and engage customers who would have otherwise ignored your brand. That’s why we’ve put together … Read More

If you have a Shopify store setting up a Facebook store can be a great next step for your business. It gives new customers a way to see your product without ever leaving their Facebook. We find that it helps your brand become more recognized to a wider audience if customers can land on your Facebook page and instantly see what you sell and even be able to purchase … Read More

Shopify stores are great things to have and most of your audience can be found on social media. With your store you will probably be interested in advertising and looking for new customers. However, dumping a bunch of money into social media can be a daunting task if you cannot see what kind of return your investment is giving you. There are many ways to spread your advertising budget … Read More

If you have a Shopify store setting up Pinterest buyable pins can be a great next step to look into. Adding Pinterest Buyable pins into your store can help you and your customers share your items across the hugely visual platform so that you can find new customers. What Is a Buyable Pin? The platform segments the pins by using a different colored “Buy” pin button which leads the … Read More

The decision to hire a graphic designer for a new small business can seem like a task that you don’t want to undertake. But when you’re starting out on Shopify with an E-Commerce store or migrating from another platform – is it worth the hassle and cost of hiring a graphic designer? That’s something you have to determine when you want to start out. But to make an intelligent … Read More

Selling your monogram products online can be a tricky thing to accomplish. With WooCommerce it provides you the flexibility and customizations to take your store to the next level when selling online. Understanding The Admin Panel WordPress and WooCommerce are not for the non-tech person though, and before you dive in you should be sure you’re ready to take the time to understand the backend and all the settings … Read More

When you have a monogram store online it can be 10 times more daunting when you need to migrate. That’s why, we’ve put together some tips for making the right decision when it comes to which platform you should use. The two main platforms we’ll compare are Shopify and WordPress/WooCommerce. Both of these platforms have pros and cons and it all depends on what your business needs. The Pros … Read More